Music video case study - Snow Angel Renee Rapp

By analysing this video, I have discovered some ideas and conventions I would like to incorporate into my own. These include:
-the shot types and sequencing used in the beginning of the video, where the artist is seen waking up and walking around a room
-similar but not identical lighting throughout, as it makes the video more visually cohesive
-build up to a dramatic performance scene which conveys lots of emotion, specifically of the artist themselves lip syncing to emphasise lyrics
-use of white sheets as props/mise-en-scene, although mine will be used to convey the concept of 'making the bed' so will be used in a slightly different way
-cyclical structure of same shot types and artist body language at the beginning and end of video
-links to artist page at the end to create digital convergence between the video and website 







 

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